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MRB-17813 - USA (Rhode Island) - Marketing and Communications Services - Deadline October 26,2020

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Posted Date : September 30,2020
Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-17813
Government authority located in Rhode Island, USA; based organization looking for expert vendor for marketing and communications services.
[A] Budget: Looking for Proposal
[B] Scope of Service:
(1) Vendor needs to provide marketing, communications and public relations strategy services to current marketing, communications and public relations approach and design, develop and execute on a firmwide marketing and communications strategy in collaboration with the Bank’s management.
- strategy will include an evaluation of current marketing approaches (newsletters, press releases, social media) and propose a strategy and implementation plan to augment and/or catalyse market awareness
- development and management of an external, customer-facing website
- Managing Bank publications promptly
- Writing and issuing press releases on behalf of the Bank.
- Issuing media alerts.
- Execution of creative marketing/advertising campaigns
- Develop and execute on a two-year promotional and marketing strategy, including a social media strategy
- Websites and social media platforms
- Traditional marketing platforms (i.e., TV, radio, trade publications, traditional media, direct marketing, etc.).
- Develop and propose a system of metrics for measuring results and outcomes: - Recommend advertising channels across print, digital, social, broadcast and radio
- event-based marketing to engage stakeholders and catalyze broader public discourse on infrastructure related initiatives
- Undertake day-to-day management of the Bank’s website
- The site was designed and is updated using the content management software Drupal.
- Develop visual themes and branding that can be applied to a wide variety of media
- Work with staff and other contractors to collaboratively develop creative approaches to publications and other outreach efforts.
- Design and layout various print publications, including the Bank’s Annual Report and other reports, publications, and printed materials identified by the Bank
- experience managing and coordinating graphic design projects from concept through completion; working closely with clients to create a vision, conceive designs, and consistently meet deadlines and requirements; coordinate freelance designers, consultants, and vendors to meet all project requirements; extensive experience in multimedia, marketing, and print design.
(2) All questions had been submitted on September 24, 2020.
[C] Eligibility:
- Onshore (USA Organization Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: October 26,2020
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$

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