Posted Date : October 15,2019
Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-14257
Government authority located in Rhode Island; USA based organization looking for expert vendor for community awareness opioid prevention media campaign service.
[A] Budget: Looking for Proposal
[B] Scope of Service:
(1) Vendor needs to provide community awareness opioid prevention media campaign service.
- 1) Create a media campaign, and paid advertising plan that we anticipate to be around $25,000. Budget includes the successful respondent’s fee, creative development, creative production, media buys, media commission and any other costs not previously mentioned. Proposal should clearly state how much of the budget will be spent on campaign and creative development and how much will be spent on actual media buys.
a) The Central Falls Office on Health is seeking creative expertise to develop a media campaign that will raise awareness on the risks of opioid use in city residents.
b) Objectives
i) Increase perception of the risk of harm from the use of opioids.
c) Proposal should include a plan to develop, create and design an ad campaign for the proposed forms of paid advertising.
2) Paid advertising plan should include traditional and online media. This should include, but is not limited to: radio, billboards, local online advertising, and social media advertising.
3) Paid advertising should span a time period of November 2019 through January 2020.
4) Execute the purchase of traditional and online advertising on behalf of Central Falls
5) Please include the following information in the proposal
a) Media Mix: Based on the target markets and segments (below), include mix of media channels. Please provide reasoning for mix and provide an estimated timeline of media mix
b) Compensation: Please outline your proposed agency commission rate on media placement and production. Please also include the hourly rate for each member of the team who would be assigned to this project.
c) Planning process: The process you use to gather input from your clients.
d) Results measurement: How you envision tracking results for this project.
e) Experience with related issues: Please outline any experience the proposed project team has had with issues related to commuting, transit, transportation and/or changing behaviors.
f) Time frame: The proposed schedule for your team’s execution of the strategy within the time period stated above.
[C] Eligibility:
- Onshore (USA Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: October 21,2019
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$
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Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-14257
Government authority located in Rhode Island; USA based organization looking for expert vendor for community awareness opioid prevention media campaign service.
[A] Budget: Looking for Proposal
[B] Scope of Service:
(1) Vendor needs to provide community awareness opioid prevention media campaign service.
- 1) Create a media campaign, and paid advertising plan that we anticipate to be around $25,000. Budget includes the successful respondent’s fee, creative development, creative production, media buys, media commission and any other costs not previously mentioned. Proposal should clearly state how much of the budget will be spent on campaign and creative development and how much will be spent on actual media buys.
a) The Central Falls Office on Health is seeking creative expertise to develop a media campaign that will raise awareness on the risks of opioid use in city residents.
b) Objectives
i) Increase perception of the risk of harm from the use of opioids.
c) Proposal should include a plan to develop, create and design an ad campaign for the proposed forms of paid advertising.
2) Paid advertising plan should include traditional and online media. This should include, but is not limited to: radio, billboards, local online advertising, and social media advertising.
3) Paid advertising should span a time period of November 2019 through January 2020.
4) Execute the purchase of traditional and online advertising on behalf of Central Falls
5) Please include the following information in the proposal
a) Media Mix: Based on the target markets and segments (below), include mix of media channels. Please provide reasoning for mix and provide an estimated timeline of media mix
b) Compensation: Please outline your proposed agency commission rate on media placement and production. Please also include the hourly rate for each member of the team who would be assigned to this project.
c) Planning process: The process you use to gather input from your clients.
d) Results measurement: How you envision tracking results for this project.
e) Experience with related issues: Please outline any experience the proposed project team has had with issues related to commuting, transit, transportation and/or changing behaviors.
f) Time frame: The proposed schedule for your team’s execution of the strategy within the time period stated above.
[C] Eligibility:
- Onshore (USA Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: October 21,2019
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$