(1) Vendor needs to provide business attraction public relations agency, brand repositioning and event management services. – Provide public relations and/or advertising services to assist with the strategy and execution of comprehensive, statewide business attraction initiatives, brand repositioning, and event management and production.– To further develop and build upon its public relations and creative strategy; cultivate promotional and strategic partnerships with key vertical sector–oriented media and economic development reporters; and provide research and analytics on latest best practices and story trends.– To execute media relations initiatives, including, but not limited to, strategic planning, creative story development, unique partnership opportunities, traditional and new school media relations activities based on client feedback and priorities, activating media events and programs, content creation and distribution, social media strategy, event management and to assist other functions of the Corporation as needed.– Public Relations– Strategic Planning:– Copywriting/Copy Editing Services:– Social media:– Travel and Administration:– Brand Analysis and Positioning:– Media Planning & Buying:– Promotional and Strategic Partnerships:– Event Management and Production(2) All questions must be submitted no later than September 6, 2024 (3) The contract period will be for three years.
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